Our Team

Parra & Co prides itself in its human capital and one of our core values is to be A SPECIAL PLACE TO BELONG. Here are the people that make Parra & Co amazing!

Veronica Parra serves as Parra & Co’s Marketing Lead. She takes care of branding, making sure everything is cohesive, aligned with our goals, and representative of our values. Ms. Parra also assists us with any Graphic Design and Wayfinding needs.

Ms. Parra is a Graphic Designer and Illustrator with over 8 years of experience. She brings experience in Wayfinding Signage, Environmental Graphics, Graphic Design, and Illustration. She has worked with small, medium, and large airports in the U.S., such as Washington Dulles International Airport (IAD), Hartsfield-Jackson International Airport (ATL), Ronald Reagan National Airport (DCA), Indianapolis International Airport (IND), and Philadelphia International Airport (PHL), among others. Ms. Parra holds a deep understanding of industry standards, such as Airport Cooperative Research Program (ACRP) Reports 52 and 177, Federal Aviation Administration Advisory Circular 150/5360-12F, Manual on Uniform Traffic Control Devices (MUTCD), Americans with Disabilities Act (ADA) Standards for Accessible Design, etc.

Ms. Parra is a member of the American Institute of Graphic Arts, the professional association for Design, the Society for Experimental Graphic Designers, and part of the Storyteller Academy community. She is fluent in English and Spanish. She is an alumna of the Savannah College of Art and Design, having completed her Masters in Illustration (2015), and holds a bachelor’s degree in Graphic Design from Universidad Rafael Belloso Chacin (2012).